Where emotional intelligence meets verified business trust.
HUMI Denmark and SOFTRE have joined forces to help organisations build trust from the inside out — combining HUMI's three decades of applied emotional intelligence with SOFTRE's business verification and trust infrastructure.
Human depth. Verified trust.
SOFTRE verifies the structural credibility of a business. HUMI develops the people, leaders and cultures inside it. Together, we offer a complete trust layer — one organisations can wear externally and live internally.
Leadership readiness
HUMI develops emotionally intelligent leaders; SOFTRE codifies their organisation's readiness — so credibility is earned in behaviour, not just on paper.
A human trust layer
Verified business identity meets psychological safety, vitalising communication and relational competence — building trust customers, partners and regulators feel.
Cross-border capability
From Copenhagen to Bangalore, HUMI's Nordic methodology and SOFTRE's verification infrastructure scale together across Europe, the UK, India and beyond.
HUMI is a Danish consultancy and education company founded in 2006 by Per Poulsen. It specialises in practical applied emotional intelligence, leadership development, relational competence and organisational transformation — helping companies, public institutions, healthcare, elderly care and education settings build healthier cultures and more sustainable performance. References include EY, the LEGO Group, HYDAC A/S and the DaneAge Association (Ældre Sagen).
About HUMI
HUMI has developed a practical, scalable and highly applicable methodology for strengthening people, leaders, teams and organisational cultures. The company is built on a clear human philosophy: people already possess the inner resources required to create meaningful and sustainable change. HUMI helps individuals and organisations discover, activate and apply these resources to improve leadership quality, communication, collaboration, well-being, resilience and performance.
HUMI is not merely a training provider — it is a human development system designed to address some of the most critical challenges facing organisations today: stress, weak leadership, poor communication, low psychological safety, disengagement, cultural fragmentation, retention challenges and increasing pressure on well-being across workplaces, education, healthcare and care environments.
"People often do not have full access to the great potential they carry within themselves. My purpose is to help them see that they already have the resources within themselves to create the life, leadership and relationships they truly want."
— Per Poulsen, Founder & CEO, HUMI
Per Poulsen
Executive coach, educator and one of Denmark's leading specialists in practical applied emotional intelligence.
Per Poulsen is the founder, owner and CEO of HUMI Denmark, with more than 30 years of experience developing people, leaders and organisations.
Before founding HUMI in 2006, he worked in the A.P. Moller Group in leadership and HR, including as Head of Personnel Development. He holds a Master's from Lund University and trained in the United States in NLP and emotional intelligence. His international experience spans the United States, Mexico, England, Germany, the Baltic countries and the Nordic region.
Per is also the author of two books exploring emotional intelligence and NLP as practical tools for personal and organisational development: Indsigten (Insight, 2017) and Intelligensen (Intelligence, 2022).
Documented traction since 2006
Core solutions
Selected case studies
Leadership, culture and organisational transformation
HUMI collaborated with EY on leadership development, leadership culture, a shared leadership foundation and culture measurement. The engagement began with the partner group (10+ partners) and was extended to 35+ middle managers — strengthening leadership alignment, relational awareness and the link between leadership behaviour, employee experience and organisational performance.
Stress and organisational resilience
Peter Meineche, Director of Quality and EHS at the LEGO Group, engaged HUMI after reading an article in which Per Poulsen shared his perspective on stress. HUMI delivered a workshop for 30+ leaders, providing a more nuanced, proactive and constructive approach to stress, mental health and organisational resilience.
Practical application of Emotional Intelligence and NLP
HYDAC CEO Jens Haugaard has highlighted HUMI's ability to communicate NLP and emotional intelligence in a way that employees and leaders can understand, absorb and apply both at work and in personal life — translating learning into concrete behaviour across the whole employee culture.
Vitalising Communication in healthcare and elderly care
Through Vitalising Communication, more than 1,500 healthcare employees have been trained to create contact, trust, clarity and stronger relationships in emotionally demanding care environments — a strong example of human-centred transformation in welfare, healthcare and public-sector settings.
Preparing young people for life beyond school
HUMI works with Danish continuation schools and educational institutions, translating emotional intelligence into stronger learning communities, better staff collaboration, greater psychological safety, and life skills that prepare young people to step into the wider world with confidence, clarity and responsibility.
Key outcomes
Build trust customers feel — and people live.
HUMI brings human development depth; SOFTRE brings verification and trust infrastructure. Together we help organisations build healthier cultures and stronger credibility.